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Natural Awakenings Greater Boston - Rhode Island

Matching Fund Campaign Benefits Animal Rescue Groups and Shelters

Especially for Pets (EFP) is celebrating its 25th anniversary by offering five local animal rescue groups and shelters the opportunity to win thousands of dollars. From now through September 30, EFP shoppers can make a donation to the MATCH 25 Rescue/Shelter Fund and the store will match it dollar for dollar, up to $25,000.

“This means that up to $50,000 or more could be divided and donated to five local rescues and shelters,” says Amy Kinne, EFP director of business development. “It’s a great way for our customers to help homeless animals.”

The total funds raised will be divided among five animal rescue groups and shelters, to be chosen by electronic voting in October. Additionally, for each $1 donation made, the shopper’s name is entered to win up to $500 in dog food or up to $300 in cat food. “This incentive will hopefully increase the number of times or dollar amounts that a person donates,” says Kinne.

Location: Especially for Pets has locations in Acton, Canton, Medway, Newton, Sudbury, Wayland and Westborough. For more information, call 617-964-7387 or visit